33 Comments

I like “Mini Email Mastery” - Email Money makes me think of a request for me to send money to someone else 😅 And I love that people are pivoting to this style of newsletter, I’m definitely more likely to open one if I know it’s going to be short, sweet, and insightful

Expand full comment

Thank you for your thoughts! People seem to be pretty split down the middle when it comes to the title, which isn't a surprise since we all have different preferences. Maybe I can blend the two in some way.

And I like reading the mini emails too. I feel like I have just enough time for them!

Expand full comment

Amazing Christina! Are all your newsletters on Substack or different platforms?

Expand full comment

My mini one is on ConvertKit, but I’m going to move it to Substack soon!

Expand full comment

I definitely feel that Substack is much better for mini newsletters. I am considering doing a mini one here as well.

Expand full comment

This was extremely helpful. You earned a subscribe from me friend

Expand full comment

I’m glad it helped!

Expand full comment

Email Money is catchy!

Expand full comment

Thanks for your thoughts on this!

Expand full comment

I love minimalist/atomic newsletters because the current advice for emails is to tell stories and connect to your audience so they'll buy from you. It has always felt like the salesmen who dig for something in common to "bond" over so that you feel obligated to buy from your new best friend. YUCK. Just get to the point (in this case, links with brief descriptors). I appreciate having my time valued.

Expand full comment

This great to hear! I appreciate you sharing your thoughts about this. Some people love the story style newsletters. I like them too when I have time to read them, but I usually just check out the mini newsletters.

Expand full comment

I've enjoyed reading the Intellectualists Atomic Newsletter. It's often one of the only newsletters I open. I love the format. I've also enjoyed the Minimalist Hustler Newsletter by Jamie Northrup. I've enjoyed both so much that I am in the process of setting up my own. Just taking a break (procrastinatiing). Better get back at 'er. Thanks for sharing the info. Good luck with the new book.

Best.

Expand full comment

Thank you for the nice compliment! Keep us posted when you get yours started!

Expand full comment

I like the title "Mini Email Mastery".

Expand full comment

Thank you for your thoughts!

Expand full comment

Congratulations on coming up with the idea of a book on mini-newsletters. I think it’s much needed. It will help those sitting on the brink to start one. Once you have all the info, they are not that hard to start and continue.

Expand full comment

Thanks so much! I hope it will be helpful for people! :)

Expand full comment

This is amazing. I definitely need to begin doing an atomic newsletter. I’m still pretty novice to a lot but am so intrigued. As a homeschooling mommy, I’m excited to know more about convertkit and click through. Heck, I want to learn all the online terminology for creating income and building loyal subscribers

Expand full comment

Being a busy mom, an atomic newsletter would be perfect for you!

Expand full comment

Yes. I’m excited to get started. I’m starting on atomic newsletters this week. Thank you love 💕

Expand full comment

Love it!!

Expand full comment

Hi Christina!

Your texts are beneficial. Thank you for sharing!

Is the "intellectualists newsletter" on an app or on your website?

I heard about Gumroad from you for the first time; thank you! I'm just posting my first offers, and I'm still researching to make sure I'm not doing something wrong :) Thank you!

Expand full comment

my intellectualists newsletter is one I send through ConvertKit every weekday. You can sign up here if you're interested:

https://intellectualists.com/newsletter-substack/

Congrats on getting your offers on Gumroad!

Expand full comment

Yes, I did it, and I understood. Thank you!

Expand full comment

Thanks so much! :) :)

Expand full comment

I'm pretty sure you know where I stand on this haha... your clickthrough rate is amazing!

Expand full comment

Thanks, Jamie! Your newsletter will be making a debut in my book since you were the inspiration to start mine.

Expand full comment

Oh wow that's awesome, I'm honored!

Expand full comment

I started a new atomic newsletter a couple weeks ago for one of the businesses I manage. This week we got to 600 subscribers and I had two days with 50%+ open rates.

Expand full comment

Hi Nathan, were they organic subscribers? And was the newsletter created on substack or a different platform? Congrats btw!

Expand full comment

The business I created this for has a FB group of 180k and an existing email list I've helped it build of 12k. I am using beehiiv for it because I wanted the built in monetization features it has

Expand full comment

Ah ok, I figured it already had a large following. beehiiv is also a great email marketing platform. I have also created and managed newsletters there for clients. Love it!

Expand full comment

Wow! Killing it! Congrats!

Expand full comment